At MDW, our formulas are made, formulated and filled right here in Australia. Every ingredient we use has a story rooted in this country.
Here’s a closer look at the ingredients that make MDW distinctly Australian, and why they matter.
1. Emu Oil
One of the oldest natural remedies in Australia, emu oil was traditionally used by Aboriginal people to soothe wounds, relieve muscle pain, and protect the skin from the sun. What makes it so effective? It penetrates deeper than most plant oils, making it ideal for repairing and hydrating the delicate skin on your lips.
It’s rich in omega-3, 6, and 9 fatty acids and anti-inflammatory by nature. A true powerhouse that works beneath the surface.
2. Native Beeswax: From the World's Purest Bees
Sourced from Australian native bees, our beeswax is naturally purer thanks to Australia's strict biosecurity, low pollution levels, and thriving biodiversity. These ideal conditions help produce a cleaner, more potent wax that is rich in skin-protecting properties.
It creates a breathable barrier that locks in moisture without clogging, while its natural antibacterial qualities help calm and repair cracked or irritated lips.
Better bees. Better balm.
3. Kakadu Plum Oil: Wild-Harvested Vitamin C Powerhouse
Native to Northern Australia and wild-harvested by Indigenous communities, Kakadu plum contains the highest known levels of vitamin C of any fruit in the world. For skin, that means antioxidant protection, healing support, and a brightened tone.
Its inclusion in lip care isn’t just effective. It’s a nod to the wisdom of the land it comes from.
4. Macadamia Butter & Oil: Native Nourishment
Macadamias originated in the rainforests of Eastern Australia and have been part of the local ecosystem long before they became a global snack. The oil and butter extracted from them are rich in Palmitoleic acid (a fatty acid naturally found in the skin but lost over time).
In lip care, macadamia adds that buttery, cushiony texture while helping to replenish and soften dry or damaged lips.
5. Lanolin: Deeply Restorative Moisture
Lanolin is a natural wax long used in Australia for its skin-mimicking, ultra-nourishing properties. It helps seal in hydration, soften cracks, and support barrier repair — ideal for dry, sun-exposed lips. In Australian climates where moisture loss is constant, lanolin delivers lasting relief.
Helping to repair dry, damaged lips without feeling greasy. Ideal for deep moisture and overnight recovery.
6. Eucalyptus Australiana: Native, Clean, and Naturally Clarifying
Australia is home to hundreds of eucalyptus species, but Eucalyptus Australiana stands out for its softer scent and gentle profile. Indigenous communities have long used eucalyptus leaves for their antibacterial and decongestant properties.
In lip care, it brings a clean, naturally cooling feel that soothes and refreshes without overpowering.
Australia isn’t just our HQ. It’s our blueprint.
The land and its native ingredients help shape every formula we make. These balms might be bred for Australia, but they're built to perform anywhere.